Natasha Luthra

Design Technology Leader

CannonDesign

Natasha is the Design Technology Leader at CannonDesign. Recognized as one of the industry’s foremost design technology influencers, she leads the implementation of advanced design technologies, including computational tools and workflows, immersive realities, artificial intelligence, advanced analysis and visualization, and other data-informed processes. In this role, Natasha oversees the design technology team, which is focused on developing new applications through R&D, implements best practices and oversees firm-wide adoption of the latest tools and programs.

She has 15 years’ experience leading technological advances at global design firms. Previously, she was the Director of Emerging Technologies with Jacobs where she explored and implemented new tools to strengthen the firm’s design and delivery efforts. One of her greatest strengths is identifying and demystifying technology trends to help teams anticipate what the future of design will look like and stay focused on those that can achieve true impact.

Natasha is a sought-after thought leader, having presented at the Leadership Forum at Autodesk University, BILT NA, BIMForum and the American Institute of Architects’ (AIA) National Convention. She has been featured in and written articles for Architect Magazine, Design Intelligence, AIA YAF Connection and AUGIWorld. In 2018, she was the Chair for Technology in Architectural Practice, the American Institute of Architects’ knowledge community focused on the intersection of technology and architecture.